Gaining corporate sponsorship
With budget getting tighter CircuitWest looked into the small proportion of corporate support for the arts compared to sport. The fact of the matter is one WA footy team has more support than all the arts organisations times 10 – why are we missing out?
Remember, sports are often dropping the ball in terms of behavior and as such they are a risky option that some brands avoid.
Arts is a better fit for many blue ribbon brands is it represents innovation, creativity, community, originality and appeals to a wide range of markets and communities.
Download the resource to begin your planning.